Boxing Superstar Canelo Alvarez Set To Be The World’s Highest Paid Athlete After Signing A Blockbuster Deal Of $365 Million With DAZN
On Wednesday morning boxing superstar Saul “Canelo” Alvarez scored the massive paydays in the history of sports when he signed a record-breaking $365 million deal with sports streaming service DAZN which spans next five years for 11 fights, according to Canelo’s promoter Golden Boy Promotions.
"This is huge for boxing, huge for Canelo and huge for Golden Boy," @oscardelahoya. #GoldenBoy is proud to officially announce our partnership with @DAZN_USA. #DAZNvCanelo @Canelo @makeawar @caneloteam #Historic pic.twitter.com/oBpAKu02Oo
— Golden Boy (@GoldenBoyBoxing) October 17, 2018
Canelo’s debut on DAZN will occur on December 15 at Madison Square Garden against Rocky Fielding, and then likely fight again in early May.
“This is only from my hard work,” Alvarez told ESPN. “The most important thing to me was being able to give the fans the opportunity to see me fight without having to pay the $70 or $80 for my fights on pay-per-view. That was the most important thing, more important than what I am making.”
HBO was the former home for a unified middleweight world champion Alvarez, who ranks as the biggest pay-per-view (PPV) star in the sports post the boxing legend Floyd Mayweather and Manny Pacquiao era. HBO is also getting out of the boxing business while a showtime Bob Atem is also following the same by early 2019.
Alvarez’s fight with GGG ended his contract with HBO. DAZN is currently launched only in the U.S. last month and is making a place in the combat sports like Bellator or Combate Americas. They inked an eight-year, with a massive $1 billion deal in May with Eddie Hearn’s Matchroom Boxing.
“We are thrilled to be exclusive partners with Golden Boy Promotions and Oscar De La Hoya,” John Skipper, executive chairman of Perform Group, DAZN’s parent company, told ESPN. “By bringing Canelo’s fights to DAZN, we will turn his pay-per-view success into a growth engine for subscribers — a truly transformational moment for our business and the entire industry.”
Canelo an Fielding Face Off #DAZNxCanelo pic.twitter.com/4Mays7N6r3
— Golden Boy (@GoldenBoyBoxing) October 17, 2018
Will you be watching Canelo’s debut fight on DAZN this coming December?