Brendan Schaub Says Logan Paul Vs. KSI Bout Shows How Poorly Of ‘Job’ The UFC Does In Promoting Fights
Former heavyweight contender Brendan Schaub is now famous podcaster and comedian has been pretty vocal in criticizing the UFC from the last couple of years and following a successful celebrity boxing match between a popular youtube sensation Logan Paul and KSI, Schaub taken another jab at the promotion.
‘Big Brown’ admitted these two unskilled fighter kids took the sports to another level, and their post-fight numbers showed an approximate 770,000 PPV buys on Youtube, that means people paid $10 to watch. Their fight was an enormous success and some MMA stars belives how easy it is to promote a fight.
That disparity has given Schaub more fuel to spit on UFC, which he did on recent episode of his Below the Belt podcast. (Via MMAFighting)
“I loved what they are doing because they are showing how easy it is to promote a fight! When everyone goes, ‘Being a promoter is so difficult.’ Really? These kids have zero background! They both decided, ‘Hey, we both have a following,’ and they did it all their own. I’m sure they lined up with some help to acquire the arena and get the ticket sales and all that, but for the most part two famous guys showed you how easy it is to promote and sell a fight. It is not rocket science. No one is skilled at doing this. We give way too much respect to these promoters. They are not that skilled. It’s very obvious who should be fighting, what fight to make, how to build a fight.”
KSI and Logan Paul who have a massive social media influence but are amateur in promoting fight game, but still their event sold more PPVs than any UFC event this year. Schaub also highlighted, how UFC made some questionable decisions over the years that showed the promotion is failing in promoting the business, regardless of being the world’s biggest MMA promotion.
“When a fight does not sell, that’s when you realize how s**tty a promoter is,”” Schaub continued. “Whenever there’s two headline UFC fighters, both those guys are so f**king talented it’s not even funny. For those fights not to sell should not rely on a fighter. That’s where a promoter or the marketing business of the UFC, or name whatever boxing promoter you want, should come into play. It is not the responsibility of them. Them being the fighters.
“For these two guys with zero background to s**t on any UFC fight this year, numbers-wise, shows you how poorly of a job the UFC is doing at times and how easy it is to promote a fight.”
Schaub who is also opposed to the idea of fighters to promote their fights themselves. In recent times UFC has struggled with pay-per-view (PPV) buys without their cash cows like Brock Lesnar, and Conor McGregor.
Even a recent champion vs. champion fight between Daniel Cormier and Stipe Miocic at UFC 226 failed to break PPV records. The recent success of KSI vs. Logan Paul’s amateur fight, may even persuade UFC to sign the latter said by Schaub, after all, they signed someone in the past like CM Punk, who’s first octagon outing did pretty well in PPV buys.
“People want to hate on these, tell me how this is any different than the UFC signing CM Punk?” said Schaub. “I will wait. . .
“Again, you’re going down a tricky road because someone in the UFC offices is watching going, ‘That Logan Paul looked pretty good. How much does he weigh?’ You’re bats**t crazy if you don’t think in the UFC office this morning someone went, ‘We’re just spit-balling ideas here, did anyone see the Logan Paul fight? He didn’t look terrible! What numbers did they do? Better than any card we’ve had this year. Should we sign him?’ I guarantee there’s a spark interest of signing Logan Paul to the UFC.”
Even Paul is thrilled about UFC opportunity:
the thought of securing a fight in the @UFC is exciting… could finally use my wrestling background… but i hear some other celebrities/athletes want to catch these hands first? 😂
— Logan Paul (@LoganPaul) August 29, 2018
Do you think UFC will sign Logan Paul?