UFC 300 Projected to Deliver 1 Million PPV Buys and One of the Highest Gate in Promotional History

UFC's landmark event in Las Vegas is trending toward some serious record-setting numbers

UFC 300
Courtesy of @UFC on X

UFC 300 is poised to become one of the highest-selling pay-per-views in Ultimate Fighting Championship history.

Emanating from Las Vegas, the promotion’s next big landmark event on April 13 features a 13-fight card with 12 current or former champions — chief among them being current UFC light heavyweight king Alex Pereira who puts his gold on the line against ex-titleholder Jamahal Hill in the main event of the evening. 

According to a report from Sports Business Journal and UFC CEO Dana White, the event is projected to eclipse one million buys, marking the first time the promotion has achieved that mark since before the COVID-19 pandemic. 

The UFC also expects the live gate to be a massive $16.5 million at T-Mobile Arena, making it the third largest in promotional history and the highest for an event without Conor McGregor on the card. 

Dana White Puts Big Money Up For Grabs at UFC 300

Putting some of that extra income to good use, Dana White revealed during Thursday’s UFC 300 press conference that performance bonuses would bump up from $50,000 to $300,000, meaning $1.2 million in extra coin is on the line for the 26 fighters stepping inside the Octagon on Saturday night. 

UFC 300 will air live and exclusively on ESPN+ pay-per-view for $79.99. Those who purchase the event early can get the full five-fight main card for $69.99. 

The full card for UFC 300 is as follows:

MAIN CARD (Pay-per-view, 10 p.m. ET)

  • Alex Pereira(c) vs. Jamahal Hill – UFC Light Heavyweight Championship
  • Zhang Weili(c) vs. Yan Xiaonan – UFC Women’s Strawweight Championship
  • Justin Gaethje vs. Max Holloway – BMF Title Fight
  • Charles Oliveira vs. Arman Tsarukyan
  • Bo Nickal vs. Cody Brundage



  • Jalin Turner vs. Renato Moicano
  • Jessica Andrade vs. Marina Rodriguez
  • Jim Miller vs. Bobby Green
  • Cody Garbrandt vs. Deiveson Figueiredo
Published on April 12, 2024 at 12:56 pm
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