The only way I would ever personally get in an ice bath or do the polar bear jump is for money. Cash money, preferably Euro’s. I understand the benefits of ice water therapy, I just happen to be in a line of work that doesn’t require it. So why should I do it? Crazy thrill seekers, I will stick to videogames and my imagination.
Rich Franklin and Jorge Gurgel however, need ice water therapy after a difficult training session. They also need to find two buckets so Rich isn’t so uncomfortable the next time Jorge wants to get his therapy on at the same time.
[source]