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ESPN Increases UFC PPV Price Amid Conor McGregor Return

ESPN Increases UFC PPV Price Amid Conor McGregor Return

ESPN Increasing UFC PPV Price

Mixed martial arts fans will need to shell out a bit more if they want to watch UFC pay-per-views. ESPN announced Wednesday that it plans on increasing the price of pay-per-views starting with UFC 246 on January 18 which is headlined by Conor McGregor’s return against Donald Cerrone.

The previous price was $59.99 while the required ESPN+ streaming service cost $4.99 per month. However, it will now be $64.99 per pay-per-view event.

“This price change represents a return to the price that UFC fans traditionally paid, prior to ESPN+ decreasing the PPV price for most of 2019,” an ESPN rep told Variety.

New subscribers can still avail a discounted rate if they want to purchase UFC 246 along with a one-year subscription to ESPN+ at $84.98. However, existing subscribers will still need to shell out an extra $5.

Although customers will never be happy with a price increase, ESPN have timed it well especially with McGregor’s return. The Irishman will be back in action for the first time in 15 months when he faces Cerrone in a welterweight bout. His last outing was a fourth-round submission loss to Khabib Nurmagomedov in their title fight at UFC 229 last October.

The UFC partnered up with ESPN earlier this year in a deal that sees all pay-per-view events available exclusively on ESPN+ in the U.S. until 2025.

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