The greatest trick Sengoku ever pulled was convincing the world that SRC never existed. That’s actually a quote from The Usual Suspects, but I replaced the word ‘Devil’ with ‘Sengoku’ in an attempt to make your heads explode with incredibly wit. It didn’t work, and most of you are still wondering exactly how the Miami Dolphins managed to collapse last night on Monday Night Football. I don’t have the answer to that, we’re an MMA site. However, I can tell you that despite Sengoku changing their name to ‘SRC’ last year, people continue to address the Japanese MMA promotion as ‘Sengoku’. It’s just another message to companies out there that it’s silly to rebrand your company in the middle of its progression for no apparent reason. Sengoku will forever be Sengoku, SRC is something that rich people say.
After revamping their site a few weeks ago, Sengoku has now started to offer their entire archive of fight posters for the moderate price of 500-525 yen each. That’s about $6.00-$6.30 per poster. Incredible deal if you can get it. Don’t be surprised if Sengoku removes this section in their online store due to an overwhelming demand from guys like Bloodstain Lane, my old french roommate and any other MMA fan that would risk insomnia just to catch a glimpse of live Japanese MMA.
It also appears that Sengoku offers other rare posters for roughly $25.10 each that were never intended for release. Regardless of the shipping costs associated with getting one of these posters sent to the states, the fact still remains that an MMA organization selling their official event posters on their website is unprecedented. Note to all MMA organizations out there, copy this specific business model. It’s fantastic. [Source]