Like deals with Fox, Budweiser & Reebok, Dana White says UFC-ESPN deal will be good for fighters

Dana White ESPN

Stop us if you heard this one before, the UFC just got paid a boatload of money and we wonder if any of it will trickle down to the fighters. We already know the answer, so we’re a little worried to ask the question. In a new interview, UFC President Dana White wants to let everyone know this ESPN-UFC new television contract is really good for everyone.

Set to make $1.5 billion dollars on the five-year deal, the UFC should be pretty set once the contract hits in 2019. This was a company that once sold for $ 4 billion dollars, so don’t worry too much about the UFC’s bottom line.

Speaking with the Las-Vegas Review Journal White was very optimistic about the UFC’s new deal with ESPN.

“The deal with ESPN will take the sport to the next level. We’re becoming a global brand, and we’re able to deliver the sport to different countries — Russia, China and Brazil. We’re going to different countries to put on the biggest fights in the world. We make sure that the best fight the best. We’re not as fragmented and as broken as boxing is. We keep our events in competitive alignment, absolutely.”

“ESPN has shown its commitment to not only UFC, but MMA. The amount of promotion our athletes are going to get now, and what ESPN is doing with this new platform, it’s going to be very big for the fighters.”

Sounds great.

What could go wrong?

Executives of large, billion dollar companies love to share revenue with their labor, right? Why form a fighter’s union when the UFC is just as likely to share all of that sweet ESPN money out of the kindness of their heart?

Just like those deals with Fox, Budweiser and Reebok increased fighter pay this deal with ESPN will surely do the same.

H/T to Sherdog for the quotes

Published on July 25, 2018 at 12:21 pm
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