Video: Cowboy Cerrone says Ariel Helwani is dead to him & he sounds mad

Cowboy Cerrone vs. Ariel Helwani

Cowboy Cerrone is pissed and we’re kind of here for it. This is MMA beef we never knew we wanted and now it’s here. Ariel Helwani pisses off a lot of folks simply just by being Ariel Helwani.

Including fighters, announcers, promoters, ring card engineers, media and coaches, is Helwani one of the 50 most famous people in MMA today? Because it feels like he is. Now working for ESPN and by far the biggest media personality in the game, Joe Rogan excluded, Helwani has a ton of influence on the sport.

Basically if Helwani wants to make a fighter a star, he has the power to do so. Get on Helwani’s bad side? He could easily ignore you and watch you struggle with an 90 degree uphill media climb.

On Twitter, Helwani has over one million followers….wait, Helwani used have to have one million followers and now he’s down to 700k? Interesting. Either way, the Canadian has a bigger reach the majority of fighters, coaches, promoters, etc. in combat sports.

So why is Cowboy Cerrone beefing with him? No clue, but Cerrone is sounds like someone you don’t want to cross paths with. A Cowboy never forgets, and Cerrone is done with whatever BS Helwani tried to pull with him.

Look into the eyes of Cowboy as he gives a dead serious answer regarding Helwani.

“dead to me”???

LOL what? What the hell did Ariel do this time?

This is MMA and they’ll probably make up before Cowboy’s next fight, but for now we’ll eat popcorn and watch this feud unfold.

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  1. Ariel Helwani told Cowboy to stop kissing Conor’s butt leading up to their fight…he thinks it’s boring & wants them trash talking instead…as if there isn’t enough of that manufactured BS in the UFC already.

  2. Honestly how can you write this article on such a well-known mma website (one that specializes in beefs and rumours yet) and not know the origin of this beef? Couldn’t you have asked a few people first before writing the article? “Hey anyone know why Cowboy is pissed at Helwani?” You work at an MMA website! This story is like over three weeks old man… It’s was all over the place, with gifs and joke vids made about it n’ shit, Chael Sonnen talking to Cowboy about it in a funny vid… I mean, sorry to be an asshole about it but it’s kinda lame that you had “no clue” about what happened (unless we’re being trolled here or it’s some weird form of irony…) . Do a Google search with these keywords: “Helwani Cowboy Cerrone weak” and you’ll have hours (well, several minutes) of reading material and vids to watch… But dudes/dudettes – next time, just ask somebody!
    A guy with too much time on his hands tonight


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