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Activision spending a reported $500 Million on Destiny

Activision spending a reported $500 Million on Destiny

Dear god. Look, most of us here at MiddleEasy have at one point in our lives had a serious thing for Halo. If not, then we’ve at least enjoyed playing Halo online, like most of you probably have as well. There are a lot of factors that have gone into why Destiny is getting a lot of hype, from the studio’s first post-Halo release, to moving to Activision to trying something new, but it turns out, it’s really all about the money. How much money? A lot of money.

According to Activision CEO Bobby Kotick Activision will spend a projected $500 million on the development and marketing of Destiny. Yes, you read that correctly, $500 million. Grand Theft Auto V seemed crazy with $260 million, but $500 million is just kind of goofy. Destiny is set to be an online first person shooter that will integrate RPG-like leveling systems and be primarily focused on cooperative play. They insist that it is a lot more than Borderlands, but from what we’ve seen thus far it looks a lot like Borderlands. [Source]

Dave Walsh

Dave Walsh is a writer residing in Albuquerque, New Mexico who is best known for his work as a Kickboxing and Mixed Martial Arts journalist. His work has been featured on a number of publications, including BloodyElbow.com, MiddleEasy.com, CageSideSeats.com, Heavy.com as well as his own site, LiverKick.com.

His first novel, The Godslayer, is on sale now.

Twitter: @dvewlsh

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Comments   

 
+6 # Space Pope 2014-05-06 16:23
Borderlands 3: Destiny
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0 # Judo Mike 2014-05-06 21:09
So they hired Curt Schilling?
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+3 # fedorssweater 2014-05-07 10:02
Talk about putting all your eggs in one basket. If this fails, Bungie will be NO MORE.
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