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Dana White responds to the 'horrible' ratings UFC Fight Night and TUF pulled last night

Dana White responds to the 'horrible' ratings UFC Fight Night and TUF pulled last night

The ratings are in for last night's UFC-a-thon; another UFC Fight Night on Wednesday in a place called Belo, Brazil along with the premiere of the highly anticipated TUF: Tate vs. Rousey. According to the UG's 'MMALogic,' the UFC Fight Night prelims pulled 270k viewers, 539k viewers for the main card, and TUF grabbed 762k viewers.

In comparison, Bellator's most recent card (Bellator 97) pulled 676k and it was also on a Wednesday.

If the writing is on the wall, then I'm not that sophisticated enough to decipher it. However, Dana White did respond to these numbers in a thread on the UG.

Distatorous? MMALogic is pretty good but he's way off on this one. We were #1 on all of cable with M18-34 and M18-49. We also beat out the US Open and the Detroit vs. Red Sox MLB game. This is all part of the building process. We've made a commitment to work with FOX to build this network. If you look at all the other networks we've ever been on, we consistently pull strong ratings.

The first time we put our prelims on FX, we pulled 880K viewers and it grew, depending on the fight, up to 1.9 million viewers for UFC 156. Also, the TUF season with Carwin and Big Country averged 822K viewers, then Jones vs. Sonnen averaged 1.3 million viewers.

We currently hold the top 4 most watched telecasts on FS1 since the network launched. To be honest, our Prelim and Fight Night numbers weren't bad considering we started on the west coast at 2pm in the afternoon on a Wednesday. The most important thing is last nights fights were awesome and this season of TUF is great.

Yes, we didn't pull 1 million+ but we will. But, we also fucked up last night by not starting the main event later so that we could get a live lead into TUF. The bottom line is FOX couldn't be happier with the UFC and the ratings we're pulling and we couldn't be happier with the way we have been treated by the network.

Yes fuckers my secretary typed this not me. :)

Dana White should focus less on UFC numbers and more on getting a new secretary because the first word of that entire statement is misspelled.

Last modified onThursday, 05 September 2013 19:04
Zeus @MiddleEasy

Zeus is represented by Galactus in his avatar image because he has an immature obsession with Marvel when they went all sci-fi back in the mid 80s. I'm the creator of MiddleEasy and Nickelodeon's The Adventures of Pete and Pete. Just kidding about the Nickelodeon stuff, but that would be really cool.

Twitter: @MiddleEasy

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Comments   

 
+11 # That_Dude 2013-09-05 18:33
Missing the Fucks :(
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+10 # TDM 2013-09-05 18:36
I couldn't even read it in Dana's voice.
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+6 # That_Dude 2013-09-06 08:08
Dana just doesn't give a fuck anymore
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+6 # jt33 2013-09-05 18:40
what the fuck were people watching last night then?..it wasnt a great card but the main card was pretty solid and tuf looked pretty good to me... all those fools who didnt watch missed out.
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+7 # Stgutfree 2013-09-05 19:37
Honestly, I think most people are just too busy for this shit during the week. I also feel like this is the third event for the third week in a row and dammit my stats homework isn't going to do it's self.
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+2 # SnakeJake 2013-09-06 02:16
Same here. I find myself fast forwarding the fights with all the unknown Brazilians and such. There's just not enough hours in the day to watch all the fights UFC (and Bellator) are putting out these days.

TUF was pretty good though. No fast forwarding needed, because of good editing (and Jessamyn Duke).
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0 # Malikizer 2013-09-05 21:00
I would love to, but my dorm room doesn't get Fox Sports 1, and it just so happens the internet was down in parts of North Carolina :(
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-4 # cooljayhu 2013-09-05 18:48
And that folks is why you don't have 3 events (plus the premiere of a TV show) in 7 days. Over-saturation . I'm a huge MMA fan but I only watched the last 3 fights on DVR last night.
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0 # ironman3 2013-09-05 18:48
I don't mean to bash, but the link takes you to page 7, the comment you're looking for is 1st comment on page 6
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-11 # MMAsshole 2013-09-05 18:54
TUF live is better

Also, washy the Tate replacement announced weeks or months before filming started? Was lousy rouse not in the know the first 10 minutes of showing up?
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-2 # MMAsshole 2013-09-05 18:55
Wasn't
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0 # jmhawkins 2013-09-05 19:15
Master of Distator
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+2 # Fatty_Sam86 2013-09-05 19:26
Speaking of TUF... are we going to get an article about it? Hopefully featuring the numerous clips in the "Upcoming on TUF" part that showed Ronda crying like... 17 times...
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+2 # Stgutfree 2013-09-05 19:40
Their too busy trying to figure out the "Science" tab lol

Toilet hackers takes priority.
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+1 # ironman3 2013-09-05 20:01
no, they're actually too busy deleting my comments :-?
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+4 # YaBoyBoogie 2013-09-05 20:16
Don't know about most or you, but I missed it because I was a work!
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+5 # YaBoyBoogie 2013-09-05 20:18
of* I was AT work*

I have a secretary too...
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+8 # GODISNOWHERE 2013-09-05 20:50
Am I the only one around here who actually prefers weeknight events? I find way too often there is a million other things going on on a saturday night, that sometimes makes it hard to catch every event live.
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+6 # Vitor Beltor 2013-09-06 03:40
God is everywhere. Just ask Benson Henderson. It was God who made Pettis release the armbar, Herb Dean wasn't needed. God is great. I love God.
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-2 # King Murky 2013-09-05 21:55
Poor East Coasters... WEST SIIIIIIDE! \X/
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0 # Poop 2013-09-05 22:38
His secretarys are fuckin AWesOmE
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-2 # VivaMiles 2013-09-05 22:57
I thought the fights were awesome especially the co and main event, and as far as TUF goes I'll be watching it to see if Jessamyn Duke fights as good as she looks.
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-1 # BackinthekitchenNOW! 2013-09-06 09:53
Only virgins are interested in watching women fight and two female coaches bitch at each other.

I am obviously not interested in this as i am a pussy magnet.
Reply
 

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